TikTok has fast become an enormous platform, extremely popular, especially amongst younger demographics. It has great opportunities for marketing because you can use it to increase brand awareness and reach new audiences.
As with any other social network, you need to have a presence and grow your follower base, so here are our awesome content ideas to attract more followers on TikTok.
1. Publish Great Content. This never fails: provide something useful to your audience and see your followers skyrocket.
2. Social challenges. These are the popular challenges that you will have seen doing the rounds. Simply look at what is trending and take part!
3. Dance videos. This type of content is the bread and butter of TkTok and what really catapulted the platform. Dance videos get a lot of attention and you can even combine a challenge and a dance.
4. Make playbacks. Another really popular kind of post, letting you add stickers, text, and other effects to your TikToks.
5. Duets. Another fail-safe for engagement is the duet. Simply find a really popular already published video and then add your own recording.
6. Current event videos. Look at what is a topic in pop culture or something that's trending online.
7. Daily life. Create videos all about your everyday life. You can include your friends, activities and hobbies.
8. Partner with an influencer to produce content.
9. Creative tutorials. Show people how to use one of your products. This can work extremely well for anyone in a creative industry such as makeup or fashion.
10. Create a branded filter. Add augmented reality lenses and filters to your videos to create special effects.
11. Contests. This can be really fun. Simply create a hashtag and encourage users to generate content to participate.
12. Broadcast live videos. TikTok has live video, so you can use it to interact with your audience in real-time. This should create huge engagement and lead to an increase in your numbers!